The JOURNAL

As a brand committed to a more sustainable future, one of our key pillars is to contribute to the education and awareness surrounding increasingly important issues around the fashion industry.

niLuu silk in the wind

A Reflection on Earth Day...

A Reflection on Earth Day... As we celebrate Earth Day, it's imperative to pause and contemplate the profound impact of our fashion choices on the planet. The fashion industry stands...

A Reflection on Earth Day...

A Reflection on Earth Day... As we celebrate Earth Day, it's imperative to pause and contemplate the profound impact of our fashion choices on the planet. The fashion industry stands...

Stay at Home with Madlena Kalinova

Stay at Home with Madlena Kalinova

Stay at HOME withMadlena Kalinova Model, Stylist, Producer, Humanitarian & Creator ⁠Could you share a brief overview of your background and what motivates you personally and professionally? My name is...

Stay at Home with Madlena Kalinova

Stay at HOME withMadlena Kalinova Model, Stylist, Producer, Humanitarian & Creator ⁠Could you share a brief overview of your background and what motivates you personally and professionally? My name is...

 Nilufer Bracco lounging in vegan silkwear

Celebrating International Women's Day with Nilu...

Celebrating International Women’s Day with Nilufer Bracco Founder and Creative Director   What inspired you to start this business? The idea and inspiration to launch my silkwear brand came when...

Celebrating International Women's Day with Nilu...

Celebrating International Women’s Day with Nilufer Bracco Founder and Creative Director   What inspired you to start this business? The idea and inspiration to launch my silkwear brand came when...

niLuu branding and packaging

Unwrap Joy in Style: The perfect present awaits

Unwrap Joy in Style: The perfect present awaits Dive into the magic of the season with niLuu's vegan silk. discover the perfect present that redefine everyday elegance and make this...

Unwrap Joy in Style: The perfect present awaits

Unwrap Joy in Style: The perfect present awaits Dive into the magic of the season with niLuu's vegan silk. discover the perfect present that redefine everyday elegance and make this...

Girl Jumping on couch in vegan silkwear

Mother's Day Gift Guide

Mother's DayGIFT GUIDE For the mom that never says no to a sleepover. For the mom who always has an invitation in her inbox. For the mom who travels around...

Mother's Day Gift Guide

Mother's DayGIFT GUIDE For the mom that never says no to a sleepover. For the mom who always has an invitation in her inbox. For the mom who travels around...

niLuu flowing fabric in the wind

The Cost of Clothing: Is it Worth the Wear?

The COST ofCLOTHING Is it Worth the Wear? Let’s talk about what we consider the biggest fashion faux pas: the industry’s impact on climate change. Responsible for approximately 2-4%, or...

The Cost of Clothing: Is it Worth the Wear?

The COST ofCLOTHING Is it Worth the Wear? Let’s talk about what we consider the biggest fashion faux pas: the industry’s impact on climate change. Responsible for approximately 2-4%, or...

Celebrating the Women of niLuu-women led atelier

Celebrating the Women of niLuu

CELEBRATING theWOMEN of niLuu Meet the niLuu team Most of our team is made of women and most of our advisors and agencies are also women. They were chosen not...

Celebrating the Women of niLuu

CELEBRATING theWOMEN of niLuu Meet the niLuu team Most of our team is made of women and most of our advisors and agencies are also women. They were chosen not...

 Nilüfer working on samples

Women Empowerment by Nilüfer

WOMEN Empowermentby Nilüfer Nilufer Bracco, Founder and Creative Director I feel that, sometimes, women empowerment is an overused concept. Yet it is very important to me and to be able...

Women Empowerment by Nilüfer

WOMEN Empowermentby Nilüfer Nilufer Bracco, Founder and Creative Director I feel that, sometimes, women empowerment is an overused concept. Yet it is very important to me and to be able...

Vegan silk and Cotton

Get To Know Vegan Silk

Get to knowVEGAN Silk Climb into bed or head out on the town in niLuu’s exclusive Vegan Silk knowing that your body is wrapped in a fabric that’s as sustainable,...

Get To Know Vegan Silk

Get to knowVEGAN Silk Climb into bed or head out on the town in niLuu’s exclusive Vegan Silk knowing that your body is wrapped in a fabric that’s as sustainable,...

Nilufer Bracco in niLuu

Building a Sustainable Wardrobe

Building aSUSTAINABLE Wardrobe In a recent Architectural Digest Italia article niLuu founder and designer Nilüfer Bracco summarized her approachable point of view on sustainable living, “Living a more sustainable life...

Building a Sustainable Wardrobe

Building aSUSTAINABLE Wardrobe In a recent Architectural Digest Italia article niLuu founder and designer Nilüfer Bracco summarized her approachable point of view on sustainable living, “Living a more sustainable life...

The HERA Collection niLuu

The HERA Collection Out Now

The HERA Collection The spirit of Hera, the goddess of women, flows through Niluu’s new collection. Set against a subtropical garden, the scent of sweet nectar in the damp air,...

The HERA Collection Out Now

The HERA Collection The spirit of Hera, the goddess of women, flows through Niluu’s new collection. Set against a subtropical garden, the scent of sweet nectar in the damp air,...

Nilufer's Gift Guide-niLuu

Nilufer's Gift Guide

Nilufer Bracco's GIFT GUIDE Our Founder's Guide to Holiday Shopping

Nilufer's Gift Guide

Nilufer Bracco's GIFT GUIDE Our Founder's Guide to Holiday Shopping